DistinctGet started

Compare

The best media kit tools for creators

The right media kit tool depends on what else you need: Beacons if you also sell products, Canva for full design control as a PDF, Distinct if brand deals are your income and you want content tools and deal tracking alongside, mediakit.bio for a standalone kit, and Passionfroot for B2B and newsletter creators who want inbound sponsorships.

Disclosure: we make Distinct, one of the 5 tools below. They are listed alphabetically, each with what it is genuinely best for. Facts about other tools come from their own websites, checked on .

How to choose

Every tool here makes a presentable media kit. What separates them is whether your numbers stay current on their own, whether the kit can carry your rates, what it costs, and what else the tool does, because the media kit is rarely the only job. Decide which of those matters most, then read the “best for” line on each.

  1. Beacons

    Best for: Creators who also sell products, courses, or memberships from their link in bio.

    • The free plan includes auto-updating media kits alongside a link in bio, auto-DMs, and selling with a 9 percent seller fee. Source
    • Creator Plus is 30 US dollars a month and removes the seller fee. Source

    Watch out for: The media kit is one feature of a selling platform; if you do not sell anything, much of the product goes unused.

    Distinct vs Beacons

  2. Canva

    Best for: Creators who want complete design control and a PDF to attach to emails.

    • Canva offers free, customizable media kit templates that can be downloaded. Source

    Watch out for: A designed PDF does not update itself, so your numbers go stale from the day you export it, and brands check them against your live profile.

  3. Distinct

    Best for: Creators whose income is mainly brand deals and who want the kit next to their content writing and deal tracking.

    • The media kit shows your rates and includes a booking form, with Instagram and X stats synced automatically. Source
    • It sits in a workspace with tools for ideas, hooks, scripts, and captions, a link in bio page, and brand deal tracking. Free during the private beta. Source

    Watch out for: Live stats sync from Instagram and X only during the beta, and there is no store or PDF designer.

  4. mediakit.bio

    Best for: Creators who want a dedicated media kit tool and nothing else, and agencies managing many kits.

    • The free plan includes one media kit with connected accounts, stats synced weekly, a rate card, and past collaborations. Source
    • The Creator plan is 15 US dollars a month and adds daily sync, PDF export, and removal of mediakit.bio branding. Source

    Watch out for: It does the media kit only, so deal tracking and content work live somewhere else.

    Distinct vs mediakit.bio

  5. Passionfroot

    Best for: B2B, newsletter, and LinkedIn creators who want inbound sponsorships from a network.

    • For creators it lists a media kit, an ad network for sponsorships, paid brand partnership opportunities, and instant payments. Source

    Watch out for: Its network and brand base are focused on B2B, so consumer and lifestyle creators may see fewer opportunities.

    Distinct vs Passionfroot

Common questions

What is the best free media kit maker?
Beacons, mediakit.bio, and Distinct all offer a free hosted media kit with synced stats, and Canva offers free templates for a designed PDF. Choose a hosted kit if you want numbers that stay current, and Canva if design control matters more than live data.
Should a media kit be a PDF or a link?
A hosted link is usually better: it opens on a phone, can be forwarded without a download, and updates after you send it. A PDF is useful as a backup attachment, but its numbers are frozen on the day you export it.
What should a media kit include?
Who you are and your niche, per-platform audience size and engagement rate, audience demographics, two or three examples of past brand work with results, what you offer, and a rate or starting range. The full method is in the guide to building a media kit.

Building one from scratch? Read how to build a media kit.